BRAND_KOKO LINE OF BUSINESS_COSMETHICS SCOPE_BRANDING LOCATION_TERESÓPOLIS, BRAZIL RELEASE_2020 Koko is a Brazilian company that aims to democratize the use of Korean cosmetics. These types of products are recognized for their quality in skincare, but it is often difficult to find them in Brazil. Koko comes to solve this problem. Born from scratch, the brand needed to develop a visual identity capable of positioning the brand as outgoing, modern, clean, delicate and open-minded.